Skills shortage and lack of expertise
Ah yes, the skills shortage … Is it really that bad? According to a study by the Institut der deutschen Wirtschaft (IW), there is cause for concern: almost 150,000 unfilled vacancies by 2023 - more than ever before. If you want to recruit the best people for your team, you have two options: You can try to out-compete other employers for skilled workers and attract new recruits. Or you can ensure that your existing employees acquire the new skills you urgently need. You can do both through training, preferably in digital form.
On the one hand, it provides the lowest barrier to internal learning for your team. On the other hand, personal development is becoming an increasingly important factor for qualified employees looking for a new job. According to a study by Haufe, by 2022, 84% of employees will consider learning opportunities when choosing a new employer. By offering cutting-edge digital training programmes, your company is demonstrating that it is forward-thinking and willing to invest in the development of its team. And that attracts employees who are eager to learn - exactly the people you need to keep your business competitive.
Disengaged employees
Learning is a powerful motivator because it challenges us, gives us a sense of achievement and promotes our development. Conversely, motivation quickly wanes when we are doing the same thing over and over again with no prospect of change. The annual block seminar that hardly anyone is interested in cannot change this - but a learning programme that is designed for continuous development and is always accessible can. In other words, a digital learning programme.
Innovation inertia
Without learning, there is no trial and error - and without trial and error, there is no innovation. In the digital world, the ability to innovate is becoming the most important success factor - even for traditional companies. If I don’t learn, I don’t change. And if I don’t change, but the world around me does, I won’t be able to compete in the long term.
Companies that understand this have long invested in high-quality learning programmes. Of course, this doesn’t just have to be e-learning. Face-to-face events are also extremely important because they allow direct dialogue and practical experience in a team. If you want to be innovative, you need both: the dynamism of face-to-face training and the constant availability of a digital learning platform. “Blended learning is the key.
Lack of time or space to learn
Do you want to learn - but can’t find the time in your busy working day? Or would you like to offer more in-house seminars but don’t have the space?
The most obvious advantage of digital learning is that it is not tied to time and place. Employees can choose when and where they want to learn. This lowers the barrier to learning and increases its success. For companies, this means not only highly skilled employees, but also much less effort in organising face-to-face events - and lower costs. Once an e-learning programme has been created, it can be delivered as often and to as many people as required. This is not to say that e-learning is sufficient for all purposes. But by using digital learning programmes where it makes sense, you can save a lot of money on training, often with a greater learning impact.
Different levels of knowledge across multiple sites
When medium or large companies have multiple locations, this can be detrimental to team spirit and a consistent level of knowledge. However, it is important that each location has the same level of important information about the company. Otherwise, workflow is disrupted and the quality of work suffers because communication doesn’t work. This is where digital learning can be a real asset: if all innovations and important information are continuously fed into a learning pool in the form of training courses, everyone can access them - no matter where they work.
The big advantage of interactive learning environments over PDFs, for example, is that they are more compact, more user-friendly and more fun. Few people want to wade through a long text jungle. A quiz, a drag-and-drop game, a question-and-answer session with a witty chatbot - all are guaranteed to be better received than simply reading information. This increases active participation in learning programmes. No information is lost - and everyone stays on the same page. The best conditions for good collaboration.
Digital learning experiences can do so much more
Sounds too good to be true? But it’s not - if you create an offering that is high quality in terms of didactics, design and content, and of course relevant to your target audience. You can do this by working with a professional learning and development agency that develops first-class, tailor-made learning opportunities rather than off-the-shelf products. Oops, that’s us!
When you work with SAPERED, you get digital training and learning platforms that work from conception to implementation, are tailored to your organisation and your people, and are guaranteed to deliver the learning results you want. How do we do this? First and foremost, by listening. By listening to the people who know your organisation’s needs best. You, for example.
Book your personal consultation now so we can take step 1 towards your perfect training programme. There’s no obligation - and you’re guaranteed to learn a lot. We look forward to hearing from you!
